TikTok trends 2025: Tracking the latest TikTok trends as they emerge
Buzz from Shooglebox helps brands and organisations quickly spot and explore TikTok trends as they start to take off.
The Buzz service flags, explains and tracks more than 100 new trends and talking points every month – three weeks on average before they hit peak interest. Get in touch to find out how Buzz could help your business in 2025.
Here's a few of the big trends that Buzz customers have been among the first to discover.
TikTok trends December 2025:
"So come on Superman, say your stupid line": Millions of TikToks on trend joking about things you say too much or hear other people say
"In your 20s": Sharing advice for navigating your 20s – or other important moments in life
Courtney Cook's sweet potato and cheese: American teacher is growing a huge following on TikTok for the videos she posts about her lunches and snacks – including this baked sweet potato stuffed with cheese
"Madame Morrible, MM. Flip it around, Wicked Witch!": Memes inspired by Wicked actress Michelle Yeoh talking in interviews about her character being the true wicked witch
Turn The Lights Off: Using a clip of actor Jon Hamm in a nightclub in TikToks showing moments you want to savour
TikTok trends November 2025:
What will be playing in my last seven minutes: Memes, shows and clips you love so much that they will always stay with you
Fakeaway doner kebabs: Viral hack for making a doner kebab meat by rolling seasoned minced meat between sheets of greaseproof paper
"It's got Wabi Sabi": Sound from King of the Hill sitcom being used in TikToks celebrating physical imperfections and personality quirks
"When I genuinely reach flow state": Times when you're completely locked in and focused on something with no distractions
Trying to rhyme for as long as I can: Challenge to spontaneously create a series of rhymes in a long overly dramatic monologue
Immersive interactive warm-ups: Workout videos like this one where you repeat a sequence of movements as they flash up on screen along with matching video clips
TikTok trends October 2025:
What's Up? x Beez in the Trap: Lipsync trend to a mashup of What's Up? by 4 Non Blondes and Beez in the Trap by Nicki Minaj – including a huge number of celebrities
Lying challenge: Working out whether your partner is telling the truth about an item they're holding behind a divider
Group 7: TikTok's full of references to the elite "Group 7" – inspired by an experiment by independent singer Sophia James to promote a new song
"Going back to Honolulu": Kid Cudi's 2008 song Maui Wowie being used in viral trend where people hang from lampposts and street signs
Spooky movie night shopping: Halloween version of blind reaction shopping trend deciding what drinks and snacks to buy
"The lion doesn't concern itself with ...": Tongue-in-cheek trend about not being bothered about your habits, quirks or other random things
TikTok trends September 2025:
"Rare aesthetic": Tapping into childhood nostalgia with video compilations of universal experiences growing up
"-aholic": Play-on-words trend showing things you're addicted to and always doing
Sugar On My Tongue: New Tyler, The Creator song has been used in millions of TikToks including a viral trend lipsyncing and licking your teeth
When Did You Get Hot?: Before-and-after transition TikToks to one of the many trending songs from Sabrina Carpenter's latest album
RaptureTok: People joking about September 23 being Rapture Day – when a South African pastor predicted that Jesus Christ would descend and take all Christians to Heaven, leaving non-believers on Earth to face the Tribulation
"Unfortunately I do love": Trend listing things you can't help but love
"They look at me like I don't know ball ... I know ball": TikToks about people underestimating your skills or knowledge of things you excel at
TikTok trends August 2025:
Snapchat filter characters: British TikTok creator Nina Humphrey is going viral with her cast of comedy characters based on Snapchat filters including "Mornin' Girl" Danielle with her "morning" catchphrase and her love of strawberry and cream calzone pizza
"Sorry we're late, they were throwing a fit": Celebrities, influencers and brands joining in with this fashion trend where you do a slow-motion catwalk to show off your look
KPop Demon Hunters: Animated Netflix film is the viral pop culture hit of the summer – with its songs like Golden and Soda Pop inspiring lots of trends
"Alexander come back to sleep": Hamilton fans getting really creative on this trend where they film themselves sneaking out of windows at night dressed in founding fathers outfits and drawn-on beards
"Directed by Robert B. Weide": TikTok photo carousels showing an unexpected plot twist in your life from relationships not turning out as expected to surprising transformations in someone's appearance
"Lizard, lizard, lizard": Teaser clip for the upcoming Pixar film Hoppers has been turned into a CapCut template which is being used in funny memes about doing something repetitive and annoying
Ibiza Final Boss: TikTok's created another overnight star in partying Brit Jack Kay who's been dubbed the "Ibiza Final Boss"
TikTok trends July 2025:
"Nothing beats a Jet2 holiday": The excited voiceover to Jet2's advert has become one of the biggest and most recognisable TikTok sounds this year – and has now been used in more than two million videos
Boat aura farming: Indonesian boy goes viral for his dance moves during a traditional Pacu Jalur boat race
"You look happier": Influencers, celebrities and brands joining in this trend showing things that lift your mood
"Come with us to shop": Shopping trend where each person picks out an item they like without the other one seeing, before they turn around to reveal their items and decide which they prefer
"Things no one has ever said": Taking turns with someone to come up with things nobody would ever seriously say
Nicki Minaj pose: Challenge to recreate a squatting pose Nicki Minaj did in her High School music video
Girl, so confusing: Strutting trend to Charli XCX song where you walk somewhere and do a model pose before turning back on yourself
