Caterpillar Cake Wars: tracking the story

Caterpillar Cake Wars: tracking the story

TRACKING CONVERSATIONS: Quickly assembling reaction across all social channels and mainstream media to Marks & Spencer's announcement of legal action against Aldi over Colin the Caterpillar Cake. Useful for spotting the best posts, memes and themes to use in ongoing coverage of the Caterpillar Cake Wars.

Caterpillar Cake Wars: tracking the story